Every new invention has a story, and Canine Ketchup is the brainchild of a very fussy French Bulldog called Marley and his loving owner and human mother, Jess.

Sitting around the table one Sunday lunchtime with her family, a discussion about dog sauces was thrown into the mix and this lead to the brilliant idea to develop an irresistible range of sauces called “Canine Ketchup”.

Pixxels were approached and asked to provide the tools to bring Canine Ketchup to market.

Firstly we secured the domain name canineketchup.com, overseeing the brokering from an American owner and transferring into our clients account for use.

We designed an identity for Canine Ketchup that was friendly and approachable and could be used as the platform to promote the brand further through the design and supply of:

– Bottle labelling and packaging
– Business cards and stationery
– Exhibition banners, staff uniforms and marketing literature
– Design and development of a subscription based e-commerce website

Update – Canine Ketchup wins Award at Sandown 2020 New Product Awards, for best dog food product – read more